OUR PROCESS

Identifying your ideal customer is the first step to building a successful lead-generation marketing campaign. To do this, we take you through a comprehensive interview process to make sure we identify the right kind of people to target so we get qualified leads booked into your calendar. Understanding your ideal client is vital to booking the right prospects into your calendar. We aim to grow your network with the kind of people you want to do business with, either because they need your product or service or because you've got something new to introduce into the market. You may have something that currently exists in the market. Still, your business offers a product or service that is unique and better than what your ideal client is now using. Therefore, they will find it extremely valuable to the success of their business. It's a win-win process for everyone. We want to help you introduce your product or service to your ideal clients by booking them into a meeting with you.

We are not a lead list company. We don’t sell leads. Many business owners have purchased leads in the past with much regret. I’ve experienced this myself. The company claims to do its research and prequalify the prospects, and when you call, either no one answers, they say you called the wrong number, people hang up on you, or you get a not-so-great response from the person on the other side of the phone. Who wants to deal with that? We go straight to the source using platforms like LinkedIn to search for your ideal client and send them a connection request on your behalf. There is no need for you to look for your perfect client; we’ll do the searching and connecting. Once they’ve agreed to connect, we go through a proven process that entices your prospect to want to learn more about your business and how your solution will solve their pains.

We send connection requests to a carefully curated list of prospects you have thoroughly reviewed, confirmed, and approved. We precisely target the right audience to achieve your business goals. Our team understands the importance of building meaningful connections and upholding your brand voice throughout the process. Our customized approach allows us to tailor our messaging to your professional brand and industry. We know that each company has its unique voice, and our team works closely with you to ensure that every connection request reflects your brand’s values and resonates with your target audience. We focus on providing value rather than being salesy when crafting our messages. We want your potential connections to feel like they are gaining something from accepting your request, and therefore, they are enthusiastic to connect and book a meeting with you.

When we schedule a meeting in your calendar with your potential customers, it means that they have already expressed interest in learning more about your product or service. There’s no need to fret about your approach to the meeting since all the communication happens in your inbox or email. You can prepare for a sales conversation by reviewing previous discussions and researching the prospect’s pain points so you can effectively explain how your solution can help them. It will help you to build trust and establish yourself as an expert in your field. Your goal should be to listen actively and understand the prospect’s needs so that you can tailor your pitch accordingly. We’ve built the relationship for you and booked the meeting, and now all you have to do is close the deal and give them the best experience possible so they keep coming back for more and refer you to more businesses through their network.